Wellness was an expanding trend before the pandemic, but the last two years have really highlighted the importance of physical and mental health. People are continuing to look for need-specific, tailor-made products with mindful ingredients for immune function, among...
In North America, plant-based diets continue to climb as animal products lose popularity – but this doesn’t mean the end of dairy: instead, it demands a shift in the way we approach consumers. Over 65% of North American consumers are looking for what can be called...
Dairy Farmers of Canada has launched a new campaign featuring young chefs and farmers alike showcasing the product from table to farm; a clever concept that’s very easy to identify with as a consumer. The process is engaging and playful, yet invites one to witness the...
The spread of COVID-19 has disrupted lives, livelihoods, communities and businesses worldwide. There are no rulebooks or guidelines for how to act during a pandemic which means entrepreneurs, companies, governments, and communities are having to cautiously...