Privacy Policy

DairyCentral (“we”, “us” “our”) respect your privacy rights, are committed to safeguarding the Personal Information (defined below) that you provide to us, and will comply with all applicable privacy and data protection laws in Canada. Our main purpose in collecting Personal Information is to offer the user of our website a personalized experience and to offer products and services that we think you may enjoy. On this website we employ industry standard technologies designed for secure online transactions and protecting Personal Information.

In this Privacy Policy, “Personal Information” means information about an identifiable individual.

This Privacy Policy discloses the privacy practices for [dairycentral.com and all DairyCentral warehouses]. This Privacy Policy describes the following:

The types of Personal Information that we collect from or about you, how it is collected and the purposes for which it is collected, used and disclosed.

Your choices regarding our collection, use and disclosure of your Personal Information.

The security procedures in place that are designed to protect the unauthorized access to your Personal Information under our control.

How you can correct any inaccuracies in the Personal Information that we hold about you or how you can supplement any of your Personal Information that you can demonstrate is incomplete.

Consent

By accessing our website or by providing your Personal Information to us, you consent to the collection, use and disclosure of your Personal Information as set out in this Privacy Policy.

Types of Personal Information Collected

We may collect the following types of information about you through this website: name, company name, customer or vendor status (i.e., new or existing), address, email address, telephone number, payment information, and IP address.

How We Collect Your Personal Information

We collect your Personal Information in various ways. We collect Personal Information through this website, by email or direct contact with you or when you submit Personal Information to us to participate in our promotions/contests. If you choose to interact with us in these ways, you may be required to provide your Personal Information. Our services may be fulfilled by its marketing partners and third-party service providers and these companies may collect and share with us Personal Information they collect about you that is related to our products and services in order for us to promote and provide these products and services to you.

Why We Collect Your Personal Information

Your Personal Information is collected for the purposes of: presenting the website to you; providing information, products or services that you request from us; carrying out our obligations and enforcing our rights arising from any contracts with you, including for billing and collection or to comply with legal requirements; improving your shopping experience on our website; contest promotion; upgrading our products and services; reviewing customer satisfaction feedback; revealing contest winners in public; content/promotion eligibility verification; contest prize delivery; informing you about future promotional events, seeking your feedback on our website, products and services; and for any other purposes that we describe to you and for which you provide your consent.

In addition, we may use your Personal Information to contact you via email in the future to tell you about DairyCentral specials, new products or services, prize winnings or changes to this Privacy Policy.

Sharing

We may share your Personal Information with our affiliates, suppliers, marketing partners and advertisers for them to provide services to us (including as necessary for us to fulfill your orders for any products and services) and for them to market their products and services to you. We require that our affiliates, suppliers, marketing partners and advertisers maintain the Personal Information they receive in a secure manner, use it only for these purposes and that they comply with this Privacy Policy.

We may disclose your Personal Information to a buyer or other successor to our business in which personal information held by us about our customers and users is among the assets transferred. Where we disclose your Personal Information in the event of a business transfer, we will ensure that the information is treated confidentially by the parties to the transaction, that the information will be protected by security safeguards appropriate to its sensitivity and that we will be made aware immediately of any privacy breach. If the transfer is completed we will require that the parties to the transaction continue to treat your Personal Information in accordance with Canadian privacy laws.

We may disclose your Personal Information without your consent where required or permitted by applicable law. For example, we may disclose your Personal Information where necessary to comply with a duly authorized subpoena or warrant for the Personal Information or we may disclose your Personal Information to a government institution where we have reasonable grounds to believe that the Personal Information relates to a breach of Canadian federal or provincial laws. We may also disclose your Personal Information without your consent to collect a debt that is owed to us, to enforce our terms or use or we may disclose your Personal Information to another organization without your consent where reasonable for investigating a breach of an agreement and it is reasonable to expect that obtaining consent would compromise the investigation.

We may disclose your Personal Information for any other purpose for which you provide it or for which you provide your consent.

Transferring Your Personal Information

We may transfer your Personal Information to our contractors or service providers who use this information on our behalf to provide services to us and to support our business. These contractors and service providers are not permitted to use your Personal Information for their own purposes, are required to maintain the information securely and are otherwise required to use it in compliance with this Privacy Policy.

We may process, store, and transfer your personal information in and to a foreign country, with different privacy laws that may or may not be as comprehensive as Canadian law. In these circumstances, the governments, courts, law enforcement, or regulatory agencies of that country may be able to obtain access to your personal information through the laws of the foreign country. Whenever we engage a service provider, we require that its privacy and security standards adhere to this Privacy Policy and applicable Canadian privacy legislation. If you would like to receive more information about our policies and practices with respect to our use of service providers outside of Canada who handle your personal information or if you have any questions about our collection, use, disclosure or storage through the use of any service providers outside of Canada, please contact our Privacy Officer at the address below under the heading “Contact Us”.

Your Access to and Control Over Personal Information

You may withdraw your consent to our collection, use and disclosure of your Personal Information at any time on reasonable notice. However, please be aware that if you do choose to withdraw your consent to our use of your Personal Information to fulfil orders for products and services that you have ordered from us, we will not be able to fulfil your order. You can do the following at any time by contacting us via the email address or phone number given on our website:

See what personal information we have about you, if any and receive a general account of its use.

Correct or supplement any personal information we have about you that you can demonstrate is incorrect or incomplete.

Have us delete any Personal Information we have about you for which you have withdrawn your consent, provided that the information is no longer required for the purposes for which it was collected.

Express any concern you have about our collection, use or disclosure of your personal information.

We may request specific information from you to help us confirm your identity and your right to access, and to provide you with the Personal Information that we hold about you or make your requested changes.

Your rights to access your data are not absolute, and we may refuse access in certain situations where permitted by applicable law. As an example, we may refuse access where providing the Personal Information would reveal confidential commercial information that cannot be redacted from the requested Personal Information. Where we do not provide access, we shall explain why.

Security

We take organizational, technological and physical precautions designed to protect your Personal Information. Wherever we collect sensitive Personal Information from you online through our website, that Personal Information is transmitted to us in a secure way.

While we protect sensitive Personal Information transmitted to us online through our website, we also use organizational, technological and physical measures designed to protect your Personal Information offline. Only employees who need the Personal Information to perform a specific job (for example, customer service) are granted access to Personal Information. The computers/servers in which we store Personal Information are kept in a secure environment.

Children Under the Age of 13

Our website is not intended for children under 13 years of age. No one under age 13 may provide any Personal Information to the website. We do not knowingly collect personal information from children under 13. If you are under 13, do not use or provide any information on this website or on or through any of its features/register on the website, make any purchases through the website, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 13, please contact us at the address below.

Cookies and Other Automatic Data Collection Technologies

We use “cookies” and other automatic data collection technologies on this website, as described below.

Cookies (or browser cookies)

A cookie is a small piece of data that we deposit on a website visitor’s hard drive to help us improve your access to our website and identify repeat visitors to our website. For instance, when we use a cookie to identify you, you would not have to log in a password more than once, thereby saving time while on our website. Cookies can also enable us to track and target the interests of our users to enhance the experience on our website.

Flash Cookies

Certain features of our website may use local stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on our website. Flash cookies are not managed by the same browser settings that are used for browser cookies. For information about managing your privacy and security settings for Flash cookies, see Choices About How We Use and Disclose Your Information.

Web Beacons

Pages of our website and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit us, for example, to count users who have visited those pages or opened an email and for other related website statistics.

Information We Collect Through Cookies and Other Automatic Data Collection Technologies

As you navigate through and interact with our website, we may use cookies or other automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

Details of your visits to our website, including traffic data, location, logs and other communication data and the resources that you access and use on the website.

Information about your computer and internet connection, including your IP address, operating system, and browser type.

The information we collect automatically is generally statistical information but it may include personal information and we may maintain it or associate it with personal information we collect in other ways that you provide to us or receive from third parties. It helps us to improve our website and to deliver a better and more personalized service, including by enabling us to:

Estimate our audience size and usage patterns.

Store information about your preferences, allowing us to customize our website according to your individual interests.

Speed up your searches.

Recognize you when you return to our website.

Third Party Use of Cookies

Some content or applications on the website, including advertisements, are served by third-parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our website. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioural) advertising or other targeted content.

Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:

Cookies, Tracking Technologies and Advertising. Unless you have adjusted your browser setting so that it will refuse cookies, our website will issue cookies when you direct your browser to our website. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. However, if you select the setting to refuse cookies, you may be unable to access certain parts of our website or certain parts of the website may not display properly. Additionally, to learn how you can manage your Flash cookie settings, visit the Flash player settings page on Adobe’s website.

Third-Party Advertising. If you do not want us to share your personal information with unaffiliated third parties for promotional purposes, you can opt-out by checking the relevant box located on the form where we collect your data for that purpose. You can also opt-out by logging into the website and adjusting your user preferences in your account profile or by sending us an email stating your request to mediamarketing@dairycentral.com.

Promotional Offers. If you have opted in to receive certain emails from us but no longer wish to have your Personal Information used by us to promote our own or third parties’ products or services, you can opt-out by checking the relevant box located on the form on which we collect your data or at any other time by logging into the website and adjusting your user preferences in your account profile or by sending us an email stating your request to mediamarketing@dairycentral.com. If we have sent you a promotional email, you may unsubscribe by clicking the unsubscribe link we have included in the email.

Targeted Advertising. We participate in advertising networks where participating advertisers place cookies on websites of network members for interest-based advertising. We do not control third parties’ collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. You can opt out of third party ad servers’ and networks’ cookies by using an opt-out tool created by the Digital Advertising Alliance of Canada, accessible here. You can also access the Digital Advertising Alliance of Canada’s website to learn more about interest-based advertising. Opting out of a network does not mean you will no longer receive online advertising. It does mean that the network from which you opted out will no longer deliver ads tailored to your web preferences and usage patterns.

Personal Information Retention

Personal Information may be retained for as long as required to fulfil the purposes for which it was collected; however, we may hold Personal Information for a longer period in accordance with our document retention practices to satisfy other legal requirements. You acknowledge and agree that we may retain your Personal Information until the purposes for which it was collected have been fulfilled, or such other period as may be required by law, whichever is later.

Links

This website contains links to other sites. These links and offers on third party sites have separate and independent privacy policies. Please be aware that we are not responsible for the content or privacy practices of such other sites. We encourage our users to be aware when they leave our website and to read the privacy statements of any other site that collects Personal Information.

Surveys & Contests

From time-to-time our website requests Personal Information via surveys or contests. Participation in these surveys or contests is completely voluntary and you may choose whether to participate and, therefore, disclose this Personal Information. Personal Information requested may include contact information (such as name and shipping address), and demographic information (such as postal code, age). By responding to any survey or entering any of our contests, you will be required to accept the contest’s stated policy for the collection, use and disclosure of any Personal Information related to the survey or contest, as applicable. These purposes include, without limitation, processing of entries/prize claims and sharing entrants’ Personal Information with third parties, such as our marketing partners and third-party service providers who assist us in the operation of the survey or contest.

Changes to our Privacy Policy

Changes in law or changes in our business may necessitate changes to be made to the terms of this Privacy Policy from time to time. We encourage users to review this Privacy Policy periodically for any such changes. As our Privacy Policy is subject to change at any time without notice, it is the user’s responsibility to carefully read, the Privacy Policy each time that the user visits the website.